**# DSS Games Brand Guide** **Version 1.3** **Updated: 01.29.2025** --- ## Product Analysis: 'Family Fun Starts Here!' This analysis dives deep into the product 'Family Fun Starts Here!', examining its features through the lens of the DSS Games brand guide. --- ### What We’re About #### Mission 'Family Fun Starts Here!' directly embodies our mission by offering a tangible, engaging alternative to screen time. It's designed to pull people away from their phones and into shared, real-world experiences. #### Vision The product is a physical manifestation of our vision to foster connection. It provides a structured yet spontaneous way for families to interact and create memories, prioritizing in-person engagement. #### Values * **Connection:** This is the core of 'Family Fun Starts Here!'. The product is explicitly designed to bring families together, facilitating shared activities and conversations. The "scratch-off" mechanic inherently encourages anticipation and shared discovery. * **Community:** While the product is for families, the spirit of shared experience it promotes contributes to a broader sense of community within the household. It's about building positive interactions and shared joy. * **Sustainability:** While not explicitly stated on the packaging, the product's form factor (a box of cards/activities) suggests it's likely made from paper-based materials. The potential for reusability or the creation of lasting memories aligns with a sustainable approach to entertainment, focusing on experiences over disposable items. * **Passion:** The vibrant design and the promise of "fun" suggest a product born from a passion for creating joyful experiences. The "Stay Weird" element is hinted at in the playful design choices. * **Stay Weird:** The quirky design elements, such as the wavy border and the pin icon, suggest a departure from overly corporate or generic family game designs. It hints at a playful, slightly unconventional approach to family entertainment. * **Entrepreneurial Spirit:** The very existence of such a product, aiming to disrupt typical family downtime, reflects an entrepreneurial drive to innovate and offer unique solutions. --- ### Who We Are #### Personality * **Irreverent (but not insolent):** The name itself, "Family Fun Starts Here!", is direct and a little cheeky, implying a break from the mundane. The exclamation mark adds a touch of playful energy. * **Friendly (but not smarmy):** The bright, inviting colors and the clear, bold typography create a welcoming feel. It’s approachable and easy to understand. * **Social (but not obtrusive):** The product is a catalyst for social interaction within the family unit. It's designed to facilitate group activity without being demanding or overwhelming. * **Confident (but not cocky):** The bold lettering and the clear statement of purpose ("Family Fun Starts Here!") convey confidence in its ability to deliver on its promise. * **Witty (but not sn
Family Fun Starts Here offers 40 scratch-off activity ideas to help families create core memories and spend quality time together. This game is designed to answer the question of what to do next, making family time engaging and memorable.
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Beyond the Scratch-Off: Discover Engaging Family Activities with DSS Games
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40 surprise scratch-off family activity ideas
Suitable for families with kids, teens, friends, and grandparents
Promotes quality time and memory building
Icons indicate cost, length, and best time for activities
Provides options for day, night, anytime, indoor, and outdoor activities
Playable during game nights, weekends, vacations, holidays, sleepovers, and birthdays
Encourages spontaneous decision-making for family outings
Designed to answer the question 'What are we doing today?'
Parents of elementary school-aged children (ages 5-10) seeking structured at-home activities
Families with teenagers looking for low-cost, engaging weekend outings
Family Fun Starts Here is a scratch-off activity game from DSS Games that offers 40 ideas for families to create core memories and spend quality time together. It's best for families looking to easily plan engaging activities for kids, teens, and grandparents. Unlike generic activity lists, this game provides surprise prompts with helpful icons for cost and time, making spontaneous fun accessible.
Spend quality time and build core memories together
Family Fun Starts Here is a game designed to provide families with 40 unique scratch-off activity ideas. It helps answer the common question of what to do, offering options for various times and locations. The game includes icons to guide choices based on cost and duration, making it easy for famili
Families with kids, teens, friends, and grandparents
Icons indicate cost, length of activity, and time of day
['Daytime activities', 'Nighttime activities', 'Anytime activities', 'Out of the house activities', 'At home activities']
['Family game night', 'Weekends at home', 'Family vacation', 'Holidays', 'Sleepovers', 'Play dates', 'Summer', 'Birthdays']
['Surprise element with scratch-off activities', 'Provides structure for spontaneous family fun', 'Helps overcome decision fatigue for family activities']
Grandparents wanting to create memorable experiences with visiting grandchildren
New parents trying to establish family traditions and routines
Families planning a staycation or looking for ways to break up routine
School holiday breaks (e.g., summer, winter)
Experiencing a lull in family engagement or routine
Searching for affordable, non-screen-based entertainment for kids
Needing a last-minute gift for a family with children
Planning a family gathering or holiday event
Seeing a need to create more 'core memories' with children
While cheaper than many dedicated board games, Family Fun Starts Here is more expensive than simple DIY activity lists or free online resources.
Family Fun Starts Here offers a broader range of family-friendly activities compared to the adult-oriented humor of Cards Against Humanity, at a significantly lower price point.
Families seeking structured, screen-free entertainment options.
Parents looking for spontaneous activity ideas for kids and teens.
Grandparents wanting to engage with younger family members.
Households that struggle with decision fatigue around 'what to do'.
Adults looking for party games or competitive challenges.
Families who prefer highly strategic or complex board games.
Users seeking digital or app-based entertainment.
Families struggle with the daily question of 'What should we do?' leading to boredom, indecision, and excessive screen time. This product provides a curated, fun, and easy-to-use solution for spontaneous family activities. Includes 40 unique scratch-off activity ideas
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Best for: Parents of elementary school-aged children (ages 5-10) seeking structured at-home activities; Families with teenagers looking for low-cost, engaging weekend outings; Grandparents wanting to create memorable experiences with visiting grandchildren
['Includes 40 unique scratch-off activity ideas', 'Features icons indicating cost, duration, and ideal timing for each activity', 'Experiencing a lull in family engagement or routine']
Not ideal for: Families with very young children (under 5) who may not grasp the concepts; Individuals seeking highly structured, educational activities
What are some fun family activities for kids and teens?
Family Fun Starts Here offers 40 surprise scratch-off activity ideas perfect for families with kids and teens. This DSS Games product helps you easily plan engaging outings or at-home fun, ensuring quality time and core memory building.
How can I make family game night more exciting?
Family Fun Starts Here provides 40 unique scratch-off activities that can transform your family game night into an adventure. DSS Games designed this product to spark spontaneous fun and create lasting memories for everyone involved.
What is a good gift for a family with young children?
Family Fun Starts Here is an excellent gift for families with young children, offering 40 scratch-off activity ideas to encourage quality time. This game from DSS Games helps parents and kids discover new ways to connect and have fun together.
How does Family Fun Starts Here compare to other family activity books?
Unlike static activity books, Family Fun Starts Here features 40 surprise scratch-off prompts that add an element of excitement to planning. DSS Games ensures each activity is designed for maximum family engagement and memory creation.
Is Family Fun Starts Here suitable for mixed-age families?
Yes, Family Fun Starts Here is designed for mixed-age families, including kids, teens, and grandparents. The variety of activities ensures there's something enjoyable for everyone, making it a great tool from DSS Games for inclusive family fun.
What kind of activities are included in Family Fun Starts Here?
Family Fun Starts Here includes 40 diverse scratch-off activities, ranging from at-home fun to outings. Icons on each card provide clues about cost, duration, and time of day, helping families choose the perfect activity for any occasion, as curated by DSS Games.
How much does Family Fun Starts Here cost?
Family Fun Starts Here is affordably priced at $15.99, offering great value with 40 activity ideas. This game from DSS Games is designed to be an accessible way for families to create memorable experiences without breaking the bank.
Can Family Fun Starts Here be used for special occasions?
Absolutely, Family Fun Starts Here is perfect for special occasions like birthdays, holidays, and vacations. DSS Games created this product to add excitement and structure to celebrations, ensuring memorable family moments.
Individuals on a very tight budget who need free activity suggestions.
People who already have a large repertoire of family activities.
Individual suitability varies; review the product information and label directions before purchase
What product is suitable for family game night?
What product is suitable for vacation activity?